Intercultural Business Skills in Germany


Global Business Professor’s latest Audio Interview, “Intercultural Business Skills in Germany” features Renate Reimann. Ms. Reimann is a senior consultant at Berlitz and has been working with Berlitz for at least 5 years.

In the 12-minute Audio Interview, Ms. Reimann discusses and answers these questions:

  1. What are good ways to impress German business partners when meeting them for the first time in person?
  2. Most cultures have a fundamental basic rule of how to approach business. Do Germans have such a rule and what does it entail?
  3. Every culture has its own decision-making patterns. How do Germans usually proceed?
  4. Trust is a key ingredient for success. How do Germans like to build trust?

About Interview Guest
Ms. Renate Reimann
Senior Consultant

Download Berlitz information brochures below

About Renate Reimann
Renate Reimann, Ph.D., is a German native who has lived in New York City for two decades; she specializes in working with individuals and companies on German-American cross-cultural awareness and communication, as well as adjustment to living in the United States and Germany.

Prior to establishing her consulting and coaching business in 2006, Renate was a college professor and marketing researcher. She has worked on projects for multinational and Fortune 500 companies such as Philips, Ciba Vision, KPMG, Dow Chemical, BBVA (Spanish Bank), Givaudan, Illy, Colgate, GlaxoSmithKline and LG. During her years in academia, she studied and taught cross-cultural differences between North American and European countries.

With her diverse background, Renate is adept at making theoretical cultural concepts real and accessible to her clients. Her relocation clients especially appreciate her ability to reduce their anxiety about living in another country and replace it with an increased excitement about entering a fascinating new world. She knows she has done her job when someone exclaims, “Aha, that’s why my German/American colleague does that!”

In addition to her Ph.D. in Sociology from The City University of New York, Renate holds an MA in Sociology from the University of Hamburg, Germany, a Certificate in Personal and Life Coaching from New York University, and a Certificate in Women’s Studies from the Graduate Center of CUNY.

Renate is an active member of the International Coach Federation, the American Sociological Association and Out Professionals.